Users will soon have a updated setting that allows them to reduce the quantity of AI-made content appearing in their timelines. This step comes as the company announced that it presently contains in excess of 1 thousand million AI videos.
Trial and Implementation
The update is in a pilot phase over the following weeks before a full-scale launch. This shift comes amid a surge in AI content, spurred by recent video-generation tools.
AI Proliferation Online
It has been noted that nearly one in 10 of the quickest rising channels on another major platform exclusively feature AI-generated videos. A significant portion of this content is deemed low-quality AI content, a phrase for substandard, mass-produced content that is frequently absurd or bizarre.
Our research shows that many people appreciate content made with AI tools, including AI artwork to science explainers, and we aim to give people the power to adjust the amount of that, based on their own choices,” commented a company executive.
Volume and Proportions
TikTok announced that there are currently 1.3bn videos on its service identified as artificially created. In total, more than 100 million pieces of content are added to the app each day, making AI content a minor percentage of its overall inventory.
How to Adjust Settings
Viewers will be able to reduce or increase the level of AI-generated videos they view by opening the topic control feature in the app and selecting “AI-generated content”. Further subjects that are already be adjusted under the setting encompass news, clothing, cosmetics, and dance.
Content Labeling and Policies
The platform’s policies oblige users to identify “realistic” AI-made content, and it bans malicious fake videos of well-known individuals or emergencies. Any realistic AI-generated clip that is unmarked can be taken down under its community policies.
Furthermore, the app will henceforth apply an artificially created label to content produced via its own AI tools, or identified by an collaborative effort for recognizing artificial media. This measure is designed to deter users from seeking to circumvent the tagging system.
Educational Initiatives
The platform is additionally launching a two million dollar AI literacy fund for professionals and institutions to create informative material about ethical AI use. This program will assist educational bodies specializing in educating computer science.
Moderation Strategy
The video-sharing app has supported its content review process, amid discussion over intentions to make redundant hundreds of review team members in Britain. The company is set to eliminate hundreds of positions in its trust and safety team in London, with trade unions and digital protection specialists voicing alarm that people are being substituted by automated systems.
A senior executive stated that human moderation would continue to be important, but automated tools can protect employees by eliminating the most harmful content ahead of it gets reviewed by people. TikTok stated a 76% decrease in shocking and graphic content seen by human moderators over the last 12 months due to intervention by its automated systems.
We believe it is crucial to integrate people and machines to keep the platform safe,” she said. “We’ll have staff as part of that process, but we also think it’s very important to limit contact with dangerous material as swiftly, which is why a extensive automated help is really helping us process content quickly.”
